From Warren Cole Smith at World magazine:
Christian publishing’s new player.
Amazon has created a Christian publishing imprint. Waterfall Press is the company’s foray into the $1.4 billion Christian publishing market. As Larry David said: “There’s big money in the god racket. Big money.” And that’s why secular publishers are diving in.
But what happens when industry and ministry collide, or have different goals? With new imprints like Waterfall, and HarperCollins’ purchase of Thomas Nelson, we’ll likely get a chance to find out.
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